To act as the bridge between Westerners (especially Africans from the diaspora) and sub-Saharan Africa, by selecting exceptional candidates, providing training/mentoring and supporting them to grow their businesses, in conjunction with government, NGOs and the private sector. Our program will increase the number of Africans from the diaspora who go to sub-Saharan Africa and establish a successful business.


Build a foundation

To encourage and support Westerners (especially Africans from the diaspora) to start businesses in sub-Saharan Africa. 

Change perception

Correct the misconceptions attached to sub-Saharan Africa as being a place that is poor and lacks business opportunities. 

Establish a network

Build a network of African entrepreneurs and investors.


Discover and document the opportunities and constraints within sub-Saharan Africa business sector.